Omni provides our clients with technology validation services that help determine not only if there is a gap in the market but if there is a market in the gap. We do this by determining the significant advantages of a client’s product(s) over its competitors in end-user need, performance, price, ease-of-use, or other functionality. Our Network’s third-party validation makes it easier for the client to gain credibility in the market.
Our research is used by both our startup and established corporate clients via our confidential “Expand Horizons” publication. The publication is used by Omni’s clients to determine the market potential for new technologies and whether or not to initiate, continue, or divest themselves of an investment.
We conduct end-user research to understand how certain products are performing. We find opportunity as we compare this research with current IT and cyber security issues, unmet needs, reactions to market changes and global stability issues, budgets, social trends, technology absorption rates, etc.
Multi-Client Studies Available
Up-to-date Regulatory Environment Reports
Country-specific Risk Analysis
For inventors, commercialization requires an understanding of current trends, competition, regulations, end-user needs, business law, and other areas likely outside an inventor’s area of expertise. This can be overwhelming for those looking to build a business around their invention. Those looking to sell their invention will find that this is not necessary easier, as it requires a knowledge of existing markets or products and their failures to meet end-user needs.
No matter what the intended goal, hurdles like patent law, taxes, and other complex concepts are complicated even further when in an international context. For the entrepreneur, Omni Group helps navigate the path from market entry to market leadership. For those wishing to sell their idea, we work to secure the best possible outcomes, both intrinsically and monetarily.
For Omni’s Corporate Partners, Omni works to modernize or expand their existing competencies. We keep a pulse on R&D from around the globe. We introduce our findings to clients seeking to integrate the cutting edge of technology into their business processes, portfolios, or products. Finding new technology is easier and quicker with Omni, as we can not only find it faster via our network, but our network can also vet it and broker introductions.
Commercial Viability Assessments
Detailed Market Research
Competitor Analysis
Path to Profitability (P2P) Mapping
Supply Chain Linkage
Strategic Partner Networking
Deal Structure Consultations
Feasibility and Risk Analysis
Technical Readiness Evaluations
Product Portfolio Assessments
Innovation Profitability Potential
Testing/Analyzing
Omni Group helps companies to expand internationally into emerging or established markets. From the startup to the large corporation, Omni researches the potential for a business model to thrive globally by getting an understanding of the target market. We also help our VC/PE partners identify and minimize the risks associated with their investment goals. Another Omni advantage is that the advisors in the EXPAND Network make good starting points for sourcing new deals.
These and other business development services ensure a client’s entry into the global marketplace will be a much smoother process.
Market and Risk Analysis
Product Launch Strategy
Due Diligence
Branch Office/Subsidiary Incorporation and Set Up
Local legal and tax compliance (including immigration and residency issues)
HR/Executive/Talent Search and Placement
Corporate and Financing Structure.
Distributor Connect
Supply Chain Linkage
Joint Venture Negotiations
Franchise and Consortium Partnership Plans.